Its About Time: Supra x G-Shock Collaboration?



Supra and G-Shock have collaborated on a new collection called “Its About Time”.  The not yet released products were nothing short of innovative and progressive at its unveiling this past week in NYC at Skylight West.  This recent partnership pays tribute to G-Shock’s 30th anniversary, but at the same time commemorates the latest product release from Supra and G-Shock.  Shigenori Itoh, Chairman and CEO of Casio America, Inc says: “For the past 30 years, we have been committed to finding like-minded brands and SUPRA is one of them”

The unveiling event brought out a few hip-hop stars including Eve and French Montana!  What do you think of the Supra x G-Shock Collection?


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